ABOUT THE SERIES
Nexstar Media Group's The NEXT Series convenes critical voices to discuss issues related to media, content, and advertising. Coming soon: Nexstar will host symposiums throughout 2024 exploring topics such as “Sports and Social Good,” designed to address how sports and social responsibility impact brands, and “Journalism and AI,” which will examine how AI is affecting integrity in journalism and how broadcasters are protecting the validity of authentic news content and ensuring its credibility.
The series kicked off on Tuesday November 14 at The Paley Center in New York with "Growing Brands & Serving Community," a groundbreaking event about the vital interplay between media, brands, and journalism.
In collaboration with Ad Fontes Media, this inaugural symposium explored the important connection between unbiased news and influential brands, exploring a partnership that enhances brand reputation while helping create an informed citizenry. Featuring a distinguished gathering of journalists and media executives as panelists and guest speakers, this event focused on understanding the intricate relationship between media, branding, and the flow of news and information.
Michael Strober – Chief Revenue Officer of Nexstar Media Group
The Importance of News
Introductory perspective: George Will – Senior Political Contributor, NewsNation
The State of Journalism Today
Moderator: John Battelle – Entrepreneur, Journalist, Investor, and Author
America at a Crossroads, Marketers Will Determine the Direction We Take
Presentation by Vanessa Otero, CEO & Founder, Ad Fontes Media
News, Brands, and Impact
Moderator: Rishad Tobaccowala – former Chief Strategy and Growth officer of Publicis
Panelists to be announced
Sean Compton – President of Networks, Nexstar Media Group